Forget chocolate behind a cardboard door. The Howies Hockey Advent Calendar is the countdown every hockey player actually wants: 12 days, 12 surprises, and a whole lot of gear made for the rink, the bench, and the locker room.
Every box is numbered and wrapped in our holiday best, so your player gets to rip into something new every single morning. Some gifts are gameday staples they'll burn through all season. Others are fun extras they didn't know they needed. All of t
hem beat another pair of socks (unless they're hockey socks).
The calendar drops mid-November for $99.99 USDΒ
(a $135 value), and it qualifies for free shipping at $99. Head to the product p
age and hit the alert button so you know the second it's live!
We're not spoiling every door, but here's a taste of what's packed into our first-ever hockey advent calendar:
12 Howies hockey essentials, unwrapped one day at a time.
One of the surprises inside is a limited-edition Howies ornament β and you won't find it anywhere else. It's the kind of keepsake that goes on the tree every December, right next to the ones from your first season of mites.
Once this year's calendars are gone, so is this ornament. Hockey families who start the tradition now will have something to hang for years to come.
Shopping for a hockey player is easy when you know what they actually use. The Howies Advent Calendar works for just about everyone in the hockey family:
Looking for hockey stocking stuffers or a Christmas gift for a hockey player who already has everything? This is it. It's 12 gifts in one box, so you can check them off your list in one shot.
The advent calendar is a limited run, and once it's gone, it's gone for the season. Sign up for alerts on the product page so you're first in line when it drops mid-November.
Pro shops and retailers: missed out on this year's calendars? Our 2027 Advent Calendar is already open for booking. Reach out through our Retail Accounts page to lock in your order for next season.
What comes in the Howies Hockey Advent Calendar?
Twelve individually wrapped, numbered gifts, including Howies classics, a limited-edition ornament, and more holiday surprises.
When does the 2026 advent calendar release?
It drops mid-November. Sign up for alerts on the product page to get notified the moment it's live.
How much does it cost?
The calendar is $99.99 USD β a $135 value β and qualifies for free shipping at $99.
Is it a good gift for kids?
Absolutely! It's a hit with youth players, but every item is real gear that players of all ages use on the ice.
When should my player start opening it?
That's up to you! Count down the 12 days before Christmas, start December 1st, or make it a 12-days-of-hockey tradition before a big tournament.
I own a pro shop β can I stock it?
This year's calendars are limited, but the 2027 Advent Calendar is open for booking now through our Retail Accounts team.
Thanks for making Howies part of your hockey family β this calendar is our way of saying it back. Twelve days of tape jobs, fresh grip, and holiday surprises, all from a brand that lives and breathes the game.
Get alerted when the Howies Hockey Advent Calendar drops!
Show us your unboxings on Instagram and tag @howieshockeytape. #StickWithTheBest
